The task... create a visually stunning mailer for the Bar W Ranch in Whitefish, MT. It was clear that the photo imagery needed to be front and center, to showcase the beautiful location, accommodations and guest activities. But it also needed something more to entice readers and give them something special; something that would be useful.

 

​The solution... add a cookbook with recipes of ranch favorites! This handy cookbook is tucked in to a back pocket of the brochure. It's the perfect addition!

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As a result, this brochure received a top award for design concept from the Western States Printing Alliance.